Mark Hummel, co-founder of Toro Insights, joins Atlas MedStaff's "On the Clock, Off the Record" podcast to expose why healthcare staffing recruiters can't find candidates in their ATS database – even with millions of profiles. His staffing intelligence platform solves the unstructured data crisis costing firms 30% of recruiter productivity.

ATS Optimization Topics Discussed

In this 45-minute conversation with Rich Smith (CMO, Atlas MedStaff), Hummel unpacks recruiting technology failures and candidate database management solutions from his unique perspective as former Bullhorn executive turned AI staffing technology founder.

Key questions answered:

• Why can't recruiters find candidates in their ATS database?
• What is unstructured data in healthcare staffing (and why it matters)?
• How to make ATS candidate data searchable and actionable
• Why do recruiters use job boards instead of their ATS database?
• How does AI improve candidate database management without replacing recruiters?
• What's the real ROI of ATS optimization for healthcare staffing?
• Why staffing firms have millions of candidates but can't engage them
• How to transform buried candidate notes into searchable intelligence

The Million-Dollar ATS Problem

"You have 2.2 million candidates in your ATS, but how many can you actually engage with using proprietary information?"

Hummel's question exposes modern recruiting technology's biggest failure: 80% of valuable candidate intelligence remains trapped in unstructured notes, texts, and emails.

This conversation delivers unfiltered ATS optimization strategies for staffing leaders ready to fix their database search problems and unlock hidden candidate intelligence.